Clash Magazine Analysis

this magazine is Specifically aimed at people who are interested in Alternative rock music, I have chosen to analyse this magazine because The genre of the magazine is Similar to what I want my genre to be. This cover is very simple. The photograph of 'Jamie xx' has been used as a background and the title and captions have been printed on top, there is very few anchorage on the page which makes the page look very plain and the text is quite limited, this magazine targets ususal readers. I think this magazine is quite effective to people who know about The magazine and the Artists However it can be quite vague to people who have never heard of it before. The Banner is across the top of the page, it is written in a Sans serif font and its clear and bold.  

All the Text on this page Is in upper case, so there are no ascenders and descenders. This connotes that the magazine is serious and also makes it look more modern and sophisticated it also makes it look more neat and orderly. However, the caption is written in a Serif font, Which is more decorative. The white font colour makes it stand out against the darker background, making it look clearer. 

Jamie xx is featured on the front of this magazine, A well known artist to people who are interested in this type of music, which may attract and influence people to buy the magazine. The Image is in direct mode of address, where the person is look straight at the reader. The direct gaze helps stimulate interaction with each individual reader, this almost makes us feel like he is intimidating us into buying the magazine. The photograph is a head shot and takes up the whole page. The Artist featured on the front of the album is a well known Music Producer. The background in the photograph has been edited. The main focus of the photograph is his face as his hand, the subject looks quite stern which connotes seriousness. 


The contents page in this magazine is a double page spread, it is fairly simple and plain however it looks very professional. 'Contents' is in a large font to instantly catch the readers eye. 

The pictures on this Page are very small and simple, They feature Different artists, Fashion and art. However, none of these photographs link to what is in the contents.

each of the headings on these two pages are written in a slightly more stylish font, However it still makes the page look neat and sophisticated. The contents are wrriten in three collumns on each page, Each of the subheadings are written in bold above the discription, This is so they are easy to read and are more noticable. All of the text is in Upper case, this is so it looks neat as there are no ascenders and desecnders. There is quite a lot of negative space on these pages, however i think that this adds to the effect, making it look quite professional.

Here is a double page spread taken out of the magazine, most of the two pages are taken up by photographs of the artists featured on the front of the magazine. The photograph in the middle of the pages is the same as the image on the front page. The main  picture itself is quite dull, It has been edited so only parts are coloured. this brings your attention to the coloured parts of the image. 

I have chosen to analyse this double page spread because it is an article about the artists on the front cover. The colour scheme, font and techniques stay the same throughout the whole magazine. 

The article itself does not include that much information, it is very brief. The colour Scheme makes the page look very professional as it looks very neat.